Building a Scalable, Faceted Online Marketplace: Series Introduction

Why This Series?

In the age of Amazon, Meesho, and Flipkart, building a scalable online marketplace is both a technical challenge and a fascinating learning journey. This Medium series is a hands-on, real-world guide to architecting and implementing a modern, faceted search marketplace—one that can handle millions of products, dynamic filters, and blazing-fast search, just like the giants.

Whether you're a backend engineer, frontend developer, data engineer, or a curious product builder, this series will walk you through the entire process: from data generation to search APIs, from MongoDB to Elasticsearch, and from a React UI to a production-ready, Meesho-style experience.

What Will We Build?

The Tools & Modules We'll Cover

Each article in this series will focus on one of these tools or modules, with code, real-world tips, and lessons learned. We'll also include architecture diagrams (Mermaid, Excalidraw) to make the journey visual and easy to follow.

Series Roadmap

  1. Series Introduction (this article)
  2. Product Data Generation: Simulating a Real Marketplace
  3. Bulk Importing to MongoDB: Handling Millions of Products
  4. Migrating Products to Elasticsearch: Powering Faceted Search at Scale
  5. Faceted Search APIs: Dynamic, Category-Aware, and Scalable (on Elasticsearch)
  6. Zero Downtime Reindexing & Unblocking in Elasticsearch
  7. Frontend: Meesho-Style Faceted Search UI in React
  8. Scaling for the Future: Multi-Cluster, Trade-Offs, and Architecture

Next up: Product Data Generation: Simulating a Real Marketplace


Stay tuned for the next article, where we dive into generating massive, realistic product datasets for your marketplace experiments!